It's 2024, and a media planner's best friend, and most utilized tool, is still Microsoft Excel? Yes, that is a mind-boggling fact.

In a recent interview at a Financial Times event, Diller cited concerns that companies have to stop believing they are in a ...

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Miami ad agency Alma has named Julie L. Andrews as head of business leadership. Previously, she was VP, managing director of ...

The campaign originally broke in 2006, when Doritos invited fans to to develop their own homemade Super Bowl commercials to win prize money and … Read the whole story ...

The report from industry group Clean Creatives incorporates over 30 new sources of data to reveal contracts between 590 ...

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Six weeks before the election Trump continues to dominate the news cycle, according to my analysis, but not by much.

Thanks to the Paris Olympics, NBCU posted the highest share obtained by any media distributor since the measure started up in ...

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