Google’s adtech antitrust trial raises critical questions about the future of paid search, with a potential company breakup on the line. With search engines dominating nearly 90% of the global ...
Content Ignite, the publisher-first advertising technology and monetisation platform, is delighted to announce its ...
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Google has said that its business model aligns with other players in ad tech that also have hooks on the buy and sell sides, and that it faces formidable competition from rivals such as Amazon, Meta, ...