Nielsen CEO Tells Clients Paramount Seeks ‘Nearly 50%’ Price Cut in Weeks-Long Measurement Battle
The battle between Paramount Global and measurement giant Nielsen is fast becoming a war of words. In a dispatch sent to ...
When does the new season of 'Yellowstone' come out? What to know about Season 5, Part 2 premiere
The much-anticipated return of "Yellowstone" is almost here. Here's what we know about the premiere date for the second part ...
The Hollywood Reporter19d
Paramount Global Head of Inclusion Moving Into New Role Working With Office of CEO, Skydance
“Her career in entertainment started at Nickelodeon where she created the public affairs division and built programs to give Paramount credibility among regulators, advocates and community-based ...
Forbes1y
CMT’s Jason Aldean Decision Aligns With Paramount’s ESG Goals
CMT receives little attention in Paramount Global’s ESG Report. The report highlights two programs unrelated to the Aldean decision. The CMT Equal Play Initiative guarantees equal playtime to fe ...
Variety3d
Nielsen CEO Tells Clients Paramount Seeks ‘Nearly 50%’ Price Cut in Weeks-Long Measurement Battle
Advertisers and media buyers that have their own deals with Nielsen still have access to ratings for Paramount programs and might examine the disparities in the two measurement companies’ results.
Yahoo Finance3d
Nielsen CEO Tells Clients Paramount Seeks ‘Nearly 50%’ Price Cut in Weeks-Long Measurement Battle
The battle between Paramount Global and measurement giant Nielsen is fast becoming a war of words. In a dispatch sent to clients earlier this week, Nielsen CEO Karthik Rao said that Paramount has ...