Nielsen14d
TV Viewing in November Interval Reaches Highest Level Since February, Streaming Nabs Largest Share of TV Ever in The Gaugeâ„¢
Nielsen reporting follows the broadcast calendar, and measurement weeks run Monday through Sunday. NEW YORK – December 10, 2024 – Time spent watching TV in November reached a nine-month high, ...
Movieguide16d
Nielsen to Offer TikTok Ad Insights
Nielsen and TikTok have struck a deal allowing the data analytics company to report accurate data about ad performance on TikTok across all platforms. “Under the agreement, Nielsen will provide ...
Variety19d
Nielsen, TikTok Strike Measurement Pact
TikTok could become a bigger part of advertisers’ measurement mix under a new pact unveiled Thursday with Nielsen. The two companies have struck a partnership that will give advertisers and ...
Nielsen28d
Nielsen releases 2024 Food and Beverage Report, covering a decade of data on the sector’s ad spend, media trends and consumer shifts in Australia
Sydney, Australia – 27 November, 2024 – Nielsen today released its 2024 Food and Beverage Report, delivering a comprehensive look at the evolving landscape of occasional food and beverage advertising ...