Spikes Asia catches up with Chuenprapar to explore the power of humour in marketing communications and his advice for Thai ...

A new campaign for Buz, a leading audio based social app leverages celebrities from across key Southeast Asian markets to ...

As big tech's entanglement with politics draws fresh scrutiny post-US election, Western platforms face a deepening trust ...

A report by the World Federation of Advertisers and MediaSense reveals that 75% of major global brands plan to change how ...

The US is not an island. Trump's policies will have far-reaching consequences for the global tech ecosystem, with ...

Doraemon boosts 7-Eleven Thailand's ad awareness by double digits in October, outperforming competitors, new data shows.

The South America-based network can truly call itself global if it’s able to win over Asian clients with its 'borderline cult ...

Despite a robust 2.8% Q3 increase in Japan, Dentsu has downgraded its full-year outlook to flat (0%) due to a sharp fall in ...

Following a recent double-page spread that highlighted the glaring lack of gender diversity in the creative industry, Campaign Asia-Pacific asked women creatives in the region about the steps needed ...

Judging this year's entries will be twelve leading industry experts from across the APAC, including Australia, mainland China ...

Campaign dissects the secret sauce to Hello Kitty’s iconic global domination, its grasp of the timeless kawaii concept, and ...