Google’s adtech antitrust trial raises critical questions about the future of paid search, with a potential company breakup on the line. With search engines dominating nearly 90% of the global ...

Content Ignite, the publisher-first advertising technology and monetisation platform, is delighted to announce its ...

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Google has said that its business model aligns with other players in ad tech that also have hooks on the buy and sell sides, and that it faces formidable competition from rivals such as Amazon, Meta, ...

By early October, the GOP group had spent or reserved over $56 million in advertising for Ohio's race, according to the ad-tracking firm Medium Buying. "Brown backed Biden, voting to let ...

Google Workspace is undergoing a leadership shuffle. Aparna Pappu, the vice president and general manager of the unit, is ...

Google introduced a suite of new features within Google Ad Manager to streamline media buying for agencies, including a new ...

Facebook, Instagram, Google and YouTube are clamping down on political ads in an effort to combat misinformation that could ...

Integral Ad Science (IAS), the media measurement and optimisation platform, has announced the launch of IAS Curation with ...

Google's Q3 earnings beat expectations, with strong revenue growth driven by YouTube and Cloud services. See why GOOG stock ...

IAS Curation empowers advertisers with actionable data to activate avoidance and contextual targeting strategies across media ...